At DREAM, we’ve always prided ourselves on creating high-quality, meaningful apparel that stands for something bigger than fashion. From supporting mental health foundations to designing clothing that inspires, our mission has been to make a difference—for our customers and the causes we care about. However, like any growing business, we’ve faced challenges along the way, and some of our customers have made their frustrations clear in reviews. While it’s tough to hear negative feedback, it’s also an opportunity to grow, and we’re committed to doing better.
Listening to Feedback
Negative reviews aren’t easy to read, but they’re important. They help us understand where we’ve fallen short and where we can improve. Some customers have expressed dissatisfaction with delays in shipping, inconsistencies in product quality, and issues with larger collection drops overwhelming our production process. These critiques hit home because we want every experience with DREAM Clothing to be exceptional. We’re grateful for those who took the time to share their honest thoughts, as it’s given us the clarity to make meaningful changes.
Changes We’re Making
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Improving Our Printing Process To address quality concerns, we’ve brought on a dedicated printing specialist who has years of experience in the industry. This new team member is helping us ensure that every design meets the high standards we’ve set for ourselves. From fabric selection to print durability, we’re refining every detail to provide a product our customers can love and trust.
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Shifting to Per-Design Drops One of the biggest lessons we’ve learned is that large collection drops can be overwhelming—not just for us, but for our customers too. They’ve led to delays, errors, and a diluted focus on individual designs. Moving forward, we’re focusing on per-design drops. This allows us to concentrate on perfecting each piece and providing a more personalized experience. With smaller, more manageable releases, we can ensure timely delivery and maintain consistent quality.
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Streamlining Our Operations Beyond printing, we’re reassessing our entire production workflow to identify bottlenecks and inefficiencies. By improving communication with our suppliers and refining our internal processes, we’re reducing the chances of delays and ensuring that every order is handled with care.
Staying True to Our Mission
At DREAM Clothing, our mission goes beyond selling apparel. We’re here to make an impact—from supporting mental health initiatives to helping individuals feel seen and valued. While we’ve made mistakes along the way, we’re committed to learning and improving. The changes we’re implementing are just the beginning, and we’re excited for what’s ahead.
Thank You for Growing With Us
To our customers: thank you for your support and honesty. Your feedback has been instrumental in helping us become a better brand. We’re not perfect, but we’re striving to be better every day—for you and for the mission we stand behind.
We’re confident that these improvements will make a noticeable difference, and we’re eager to hear your thoughts as we roll them out. Together, we’re building something special. Thank you for dreaming with us.